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SIGN BIZ® VEHICLE WRAP CONTEST AWARDS
Design that Communicates Earns Accolades

Vehicle Design

advertising wrap designerWrap Design by Kenny Wuerstlin

Las Vegas, NV (May 1, 2011)

VEWA AWARDS

The Sign Biz Vehicle Wrap Awards (VEWAs) , the country’s only nationwide competition celebrating the accomplishments of the Sign Biz Network’s most successful digital sign designers and installers, has just announced this year’s award winners for most successful company-branded vehicle wraps.

This year’s Vehicle Wrap competition generated numerous entries, judged on the following: Branding Impact, Creative Design, and Difficulty. The VEWA was presented at the Luxor Hotel & Casino, on May 1st, at Sunday’s closing session.

FIRST PLACE OVERALL

Justin and Michael Seibert, owners of The Sign Brothers, Athens, GA, received the most votes of those in attendance at MOMENTUM 2011, this year’s International Convention for the Sign Biz Network, hosted in Las Vegas, NV to win Best Overall Branding Wrap.

The trailer, fully wrapped in a freshly designed full-color advertising motif, took 7 man-hours to complete. The designer, 25-year-old Kenny Wuerstlin, has been an employee of The Sign Brothers for two-and-a-half years, and completed this wrap early last year. It was installed by Michael Seibert , who now employs a team of vehicle wrap installations. Michael adds, “I am very excited this entry won, and didn’t even realize that my brother had submitted it!”

In reference to the winning design, Michael adds, “The client gave us full rein on the design, and said ‘we trust you guys.’ Kenny is a talented designer who came up with the concept, and the client was thrilled! The Dock Dogs competitions take place throughout the Southeast, and in Georgia this is a very big deal. The clients, Dixie Dock Dogs, have a huge following, and four retrievers of their own. Whenever they are featured on television, they stand in front of this trailer. So the brand mileage really exceeds what they could get in any other media.”

FIRST PLACE SIGN SHOP BRAND WRAP

Best in the Company Branded Vehicle category was “Psychedelic Wrap” submitted by McEver Signs and Graphics, Dawsonville, GA. This wrap earned top votes for creating a vibrant impression of the company. The owner of this Sign Biz Network enterprise, Carter McEver explains, “One of the things that I tell people is that we saw an increase in sales in the first two weeks which covered the cost of the wrap. So the wrap paid for itself in two weeks time! I now get instant recognition wherever I go. People tell me "I did not know you serviced "Gainesville" or Dahlonega" (referring to the outer regions of my area) but now they recognize my truck and even if I only make two impressions per person it seems like they see me a lot due to the originality of the truck. It’s memorable.”

Vehicle Wrap Business Truck

signageThe “Psychedelic” wrap took 8 hours to complete, and was designed by graphic artist Seth Campbell.

VEHICLE WRAPS GAIN MOMENTUM

Teresa M. Young, President of Sign Biz, Inc., the promoter of the competition, adds, “In the marketing communications landscape, a vehicle wrap is more than a graphic. It provides unique, compelling visual impact that enhances the power and ROI of a brand story. And this year, vehicle advertising has gained great momentum! The success and interest in our ‘Vehicle Wrap Makeover’ competition has been so great that we will run another competition like this next year.”

About Vehicle Graphics

The American Trucking Association says that 91 percent of people notice graphics on vehicles and 75 percent develop a favorable impression of the companies represented. The Outdoor Advertising Association of America claims that one vehicle can reach 30 to 70 thousand people in one day, depending on the market.

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About Sign Biz® Inc.
Sign Biz, Inc., founder of the largest worldwide chain of independently-owned digital sign & graphics businesses, provides turnkey equipment, marketing, and operational support for its member companies in the digital sign and graphics industry. Consulting, project management and ongoing education programs are offered to Sign Biz Network Members on an exclusive basis.

The Mission of the Sign Biz organization is to provide an innovative and productive digital sign and graphics business model, the best education and equipment, and lifetime member services, to support entrepreneurs in the most successful network of full-service imaging sign companies worldwide.

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Contact Us
If you have any further questions or would like additional information about this news release please contact:
Paul Strauch, VP Worldwide Product Development
24681 La Plaza, Suite 270
Dana Point, CA 92629
800-633-5580
pauls [at] signbiz.com

For More Information.

If you have any further questions or would like additional information about Sign Biz Inc., please contact:
Teresa M. Young
President /CEO
24681 La Plaza, Suite 270
Dana Point, CA 92629
800-633-5580
tyoung [at] signbiz.com